NOW FOODS has been a dedicated source of high quality, affordable natural foods and vitamins since 1968. We search worldwide for the best products at the best prices - No compromises, no added costs, no frills.

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Inspired by the European spa tradition, the Zuzu Luxe luxury color cosmetics line blends soothing, clean all natural ingredients, such as spring water, herbs and vitamins as well as rare and exotic essential oils with sophisticated, fresh colors designed for women in the know. Just like at the European spa, Zuzu Luxe will make your face look healthy and refreshed. The all-natural ingredients will help keep your skin free from breakouts.

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Lewis Laboratories’ RDA is a perfect nutritional supplement for the entire family. It is the only supplement that provides 100% or more of the daily requirements of all thirty-four nutrients (vitamins, minerals and proteins) with an ideal balance of the eight essential amino acids recognized as essential for human nutrition in each serving.In nutrition, there is no such thing as a panacea. Taking individual vitamins or other nutrients that you believe you lack is seldom, if ever, the best approach to a nutrition problem. Very often, quite low levels of vitamins and minerals, if properly assembled to interact with one another for the maximum synergistic effect, are found to be all that one needs. An overall balanced nutritional intake that includes all the essential vitamins, minerals, amino acids and key micro-nutrients is the essential first step.No vitamin, mineral or protein works alone. It requires the right combination of other factors to make them work. For example, one of the essential amino acids, methionine, cannot be metabolized when Vitamin B6 is deficient. Protein is not utilized in the absence of Vitamin A. Vitamin A cannot be absorbed without unsaturated fat. Zinc deficiency inhibits the release of Vitamin A stored in the liver. Calcium cannot be absorbed without Vitamin D and on and on.Virtually all of the nutrients essential to our good health and well-being also require the presence of other nutrients for their maximum benefits.As you can see, it is virtually impossible to determine what, if any, special nutritional needs you may have until you take this important first step. To make sure you are getting everything you need, we recommend daily use of Lewis Laboratories’ RDA. It is a very pleasant-tasting powder which mixes well with water, juice, milk or whatever liquid you prefer. Most important, however, is that 30g (three level tablespoons) per day will provide you with 100% or more of the recommended daily intake of all vitamins, minerals and essential amino acids (proteins). It is also a treasure house of trace metals and minerals, so essential to act as catalysts in metabolic processes.The importance of a good complete nutritional base, such as that provided by Lewis Laboratories’ RDA, can be seen by looking at one nutritional element: calcium. While the same point can be made about any other single nutrient, we have selected calcium because it is an almost universal deficiency and is particularly difficult to supplement in adequate amounts.The average person tends not to absorb calcium very well from food, perhaps no more than 10-20% of that found in the foods consumed. There are many reasons why this is so. For instance, a meal high in fats can form insoluble calcium soaps causing the calcium to pass through the system unabsorbed. Even the calcium in certain vegetables may be inhibited from release by oxalates found naturally in such foods as rhubarb, kale, spinach and broccoli or phytates in grains and cereals. Vitamins A and D are absolutely essential to the absorption and use of calcium. That is why milk and practically all calcium supplements are fortified with these two vitamins. In addition, calcium requires an acid environment for absorption, a special problem for older people who tend to have a lower production of digestive acids.There is more. The amino acids leucine, arginine and serine are needed for the formation of calcium and amino acid complexes. Magnesium and phosphorus must be present in an appropriate ratio. Without all these and other factors, you may lose a lot of the benefit of the calcium you are ingesting.There is no flashing red light to warn you of a calcium deficiency. In fact, it is usually not detectable until irreversible damage has already been done. Even in extreme cases, the calcium level in the blood may appear to be normal. Why? The body has a calcium bank in the form of our teeth and bones. The need for calcium in the body to control muscular contractions (including the heart), blood clotting, transmission of nerve impulses and other requirements, take priority. In short, a series of bio-chemical reactions is triggered and a check is written on your calcium bank. Your bones have been robbed to supply your blood.The typical American diet supplies a meager 450-550 milligrams, far short of the 1000 milligrams recommended by the current RDI. Most nutritional experts now believe 1000-1500 milligrams are closer to what is really needed daily. Yet, even if you adjusted your diet so that you took in enough calcium, the probability is that most of this passes through your body unabsorbed.While each daily portion of Lewis Laboratories’ RDA contains 100% of the daily calcium requirement, RDA also contains all the other factors associated with the efficient utilization of calcium. It is a complete nutritional food and naturally stimulates the digestive acids to overcome the antacid of calcium carbonate.Most nutritional authorities agree that proper supplementation to a prudent diet is the best protection against most of today’s common killers, as well as being the key to a happier and more vibrant life. No matter what your needs may be, Lewis Laboratories’ RDA is the proper cornerstone for a sound nutritional program. It is a complete supplement, ideal for the entire family and suitable for vegetarians.

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Solgar proudly introduces Chewable DHA Chewie-Gels for adults, featuring a light and natural fruit flavor. Each serving provides 300 mg of ultra-pure, cold-extracted, highly stable DHA to support healthy brain function.DHA is an omega-3 fatty acid that humans require for essential metabolic reactions but cannot synthesize. It is the major fatty acid in brain phospholipids, which are the building blocks of cell membranes. In fact, a full 25 percent of human brain fat is DHA.Because DHA is part of the very structure of brain cells, it is not surprising that deficiencies of this essential fat are associated with poor cognitive function, negative mood, and increased levels of anxiety. Likewise, supplementation with DHA has been shown to preserve cognitive function, support a positive outlook, and counter stress and aggression. It is especially important that pregnant women get enough DHA, as it is crucial for fetal brain development.Every batch of DHA Chewie-Gels is QC tested for PCB’s, dioxins, and heavy metals.

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A potent synergistic combination of herbs and vitamins formulated to help promote beautiful hair.

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Health From The Sun Liquid Gold Flax Oil is a delicious, long-lasting certified organic flax seed oil. A delicious pure liquid Flax Oil for vegetarians or those who cannot or do not like swallowing capsules. Our fresh product does not have a grassy taste like other Flax products and has a shelf life of 13 months prior to opening. Only one tablespoon of Flax Oil is needed to meet daily Omega-3 needs.OCIA organic certifiedNo trans-fatsSuperior taste that stays fresh longer (shelf-life of one year vs. only five month for most other brands)Packaged in specially produced, recyclable light-inhibiting bottle to protect from lightCold-pressed in a closed environment, protecting from light, oxygen and heat.

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Whole-Food Probiotic vitamin E to deliver all the promised benefits of this essential anti-aging nutrient which inactivates free radicals Acerola/Turmeric herbal extract complex delivers full range of anti-aging ingredients to further support Defense mechanism of body health Probiotic Nutrients, exclusively from New Chapter, are created by the two-stage culturing activity of nutritional yeast and three species of lactobacillus, acidophilus, bifidus, and rhamnosus. These beneficial probiotics culture the listed vitamins, minerals, and certified organic whole soy flour and food concentrates, creating 100% whole-food nutrients that are remarkably easy to digest and utilize, while simultaneously offering naturaly occurring phytonutrients such as soy isoflavones, beta glucans, bioflavonoids, SOD, glutathione, lipoic acid and enzymes.

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Planetary Herbals Soy Genistein Isoflavone Powder is rich in isoflavones. Epidemiological research in Asia shows that a diet rich in soy provides significant health-supporting benefits, especially for women.

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PABA Caps - • Crystalline Pure• Yeast Free

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Vitamin E is an antioxidant derived from plants. It is a family of nutrients that includes tocopherol and tocotrienols, each with their own subfamilies of alpha, beta, gamma and delta substances. Unless your brand contains the full spectrum of these nutrients, you may not be getting the full benefits of vitamin E. The fact is most commercial vitamin E supplements do not contain the gamma form of the vitamin, depriving you of the full range of its antioxidant effects. The vitamin E you buy at the local pharmacy is mostly alpha-tocopherol. A vitamin E fraction called tocotrienols are showing positive effects on human and animal physiological and biological functions. It must be noted here that alpha- tocopherol is known to be an important antioxidant. But, when combined with other parts of the vitamin, the benefits are significantly enhanced.Tocotrienols have shown superior action in maintaining arterial health. This wonder nutrient is so effective because of its structure of double bonds in the isoprenoid side chain, making it a great scavenger of free radicals.Besides the focus on the merits of tocotrienols and tocopherol, it is important to supplement with the gamma, and not just the alpha, form of the vitamin. Scientists have found that too much alpha-tocopherol displaces the gamma fraction of vitamin E in the body. Just imagine how much a complete vitamin E formula can do in its fight against the effects of harmful free radicals.Life Extension was the first to introduce gamma-tocopherol, and has since enhanced the formula with palm oil-derived tocotrienols, the highest quality available.

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Inspired by the European spa tradition, the Zuzu Luxe luxury color cosmetics line blends soothing, clean all natural ingredients, such as spring water, herbs and vitamins as well as rare and exotic essential oils with sophisticated, fresh colors designed for women in the know. Just like at the European spa, Zuzu Luxe will make your face look healthy and refreshed. The all-natural ingredients will help keep your skin free from breakouts.

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Our original B-complex is one of the top-ten-selling B complexes on the health food store shelves, and includes a balanced blend of high-potency B-vitamins. Extra support for the nervous system is provided with a broad spectrum of minerals, amino acids and essential fatty acids. We also include 465 mg of energizing superfoods like bee pollen and wheat germ, and a blend of herbs for overall vitality.

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As our soil and food supply continues to be depleted of minerals, the need for bioavailable supplementation increases. ColloidaLife Trace Minerals supplies 72 trace elements in a balance of colloids and ionic electrolytes including: Boron, Calcium Chromium, Copper, Iodine, Indium, Iron, Lithium, Magnesium, Manganese, Molybdenum, Phosphorus, Potassium, Rhodium, Selenium, Silica, Silver, Sulfur, Vanadium, Zinc, Beryllium, Nickel, Germanium, Rubidium, Cobalt, Scandium, Gallium, Cadmium, Lanthanum, Tin, Ytterbium, Gold, Iridium, Bismuth, Barium, Platinum, Titanium, Gadolinium, Thallium, Cesium, Zirconium, Niobium, Palladium, and Thorium, among others. As in any colloidal solution, a small amount of precipitation may occur.

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Twinlab Cardio Krill Oil contains the revolutionary, 100% pure, patented Neptune Krill Oil (NKO™) with unique phospholipids not available in fish oils. NKO™ phospholipids contain substantially high quantities of EPA (75 mg) and DHA (45 mg). Unlike other sources of Omega-3, this fatty acid profile aids recognition by the body based on its resemblance to the human brain’s own phospholipids. Research shows that NKO™ regulates blood lipids already within desired levels.In addition to this cutting edge omega-3 ingredient, Twinlab’s Cardio Krill is unique because it contains vitamins B6, B12 and folic acid to help support a healthy heart. Studies have shown that B-vitamins can help maintain healthy homocysteine levels, a protein which can build up in the blood. Cardio Krill Oil helps maintain cholesterol levels that are already within the normal range, while it may also reduce the risk of coronary heart disease.What is Neptune Krill Oil (NKO™)?Using the patented process (US Patent No.:6,800,299 B1), Neptune Krill Oil is extracted from the zooplankton crustacean found in the Antarctic Ocean. The rapidly repopulating krill assures a plentiful, sustainable harvest of nature’s finest omega-3 oils.Twinlab’s Cardio Krill Oil is harvested, processed and tested to be free of PCB and heavy metals. Also, due to the fact that the omega-3 in NKO™ has superior antioxidant activity, there will be no fishy “repeats” (burp-ups).Why Twinlab Joint Krill Oil?Efficacy - Contains a unique and substantial offering of EPA (75 mg) and DHA (45 mg), the two most commonly deficient polyunsaturated fatty acids in the typical diet, thus being more efficacious and of higher value. The NKO™ fatty acid profile resembles that of a human brain’s own phospholipids, making it easier to be recognized by the body.Uniqueness - Consists of unique marine flavonoids which are not found in other non-plant sources. These natural marine flavonoids facilitate bioavailability of antioxidants in the product.Superiority - Possesses proven, superior antioxidants such as Vitamin A, E, esterified astaxanthin and marine flavonoids. Laboratory testing shows that the antioxidant activity in NKO™ is 48 times greater than fish oils tested. NKO™ had an antioxidant activity (ORAC lipoFL) of 378 compared to tested fish oils, which only had 8. ORAC is a bio-analytical test that evaluates antioxidant activity against harmful radicals.

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Shark cartilage has long been valued by traditional herbalists in China, where it has been consumed for centuries as shark fin soup. Shark cartilage contains mucopolysaccharides, a family of complex carbohydrates including the now well-known chondroitin sulfate. It is an excellent source of calcium and phosphorus.

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familE contains all eight members of the vitamin E family, known as tocopherols and tocotrienols. These “Toco’s” - 4 forms of tocopherols and 4 forms of tocotrienols, typically found concentrated in plant seeds and vegetable oils - are combined with the cardiovascular nutrients lutein and pantethine. familE is specifically rich in Gamma tocopherol and tocotrienols (Tocomin®) for enhanced antioxidant and cardiovascular function. Excess d-Alpha tocopherol depletes Gamma tocopherol. familE is fortified with a molecular distillate of palm fruit oil, providing the most potent and comprehensive tocotrienol complex. familE protects cardiovascular function by reducing the oxidation of low-density lipoproteins. Squalene is naturally found in the liver and is a building block for hormones. Lutein is a xanthophyll (oxygenated carotenoid) that occurs in nature with zeaxanthin, a closely related carotenoid. An experimental study indicates that lutein protects vascular health by inhibiting monocyte migration into the arterial cells. Pantethine (Pantesin®) is the stable disulfide form of pantothenic acid (Vitamin B5), and it is the physiological coenzyme A precursor in the Krebs cycle. Pantethine supports lipid metabolism by its ability to raise levels of CoA, a cofactor involved in several metabolic pathways including carbohydrate and lipid metabolism.

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Inspired by the European spa tradition, the Zuzu Luxe luxury color cosmetics line blends soothing, clean all natural ingredients, such as spring water, herbs and vitamins as well as rare and exotic essential oils with sophisticated, fresh colors designed for women in the know. Just like at the European spa, Zuzu Luxe will make your face look healthy and refreshed. The all-natural ingredients will help keep your skin free from breakouts.

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Dr. Hagiwara’s Green Magma is a very nutritious, mildly alkaline powder made from organic young barley grass juice. Young barley grass contains perhaps the most balanced nutrient profile of all green plants with an abundance of vitamins, minerals, antioxidants, amino acids, proteins, active enzymes, and chlorophyll. Daily consumption of Green Magma will help provide your body with essential nutrients that promote the health and vitality of the entire body. After taking Green Magma daily for as little as 1 week, many people have reported feeling a dramatic increase in energy, better looking hair, skin, and nails, and increased regularity - all signs of good nutrition.

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Great Tasting, Nutrition in the palm of your hand.The Balance Advantage40-30-30 balance nutrition- a special blend of macronutrients, 40% of calories from carbohydrate, 30% each from protein and dietary fatNo artificial flavors, sweeteners or preservatives14 g of high quality protein6.25 g of soy protein23 essential vitamins and mineralsFood exchange: 2 lean protein, 1.5 fruitUse Balance Bars for:A nutritious snackA delicious lunch or breakfastA nutritious pre/post workout meal

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